Joey Jia is the Founder and CEO of Crazy Maple Studio, dedicated to reshaping the future of global storytelling. Joey has redefined global digital entertainment by pioneering the micro-drama category through the breakout app, ReelShort. 

Since launching the company in 2017, Joey has led its mission to build a world-class content platform that discovers compelling stories, enables creators to monetize their IP in innovative ways, and champions a more equitable creative ecosystem. He is currently spearheading the platform's aggressive expansion across the Asia-Pacific region. 

Joey's career spans leadership roles at Ask and Changyou US, along with over a decade at ZTE USA, where he grew from the company's first U.S. employee to Executive Vice President.