An entrepreneurial leader with over two decades of experience in setting up and scaling businesses in the M&E industry, Piyush Goyal leads TV Distribution at JioStar, where he focuses on building a resilient and future-ready distribution ecosystem. His role spans strategic planning, partner management, newer growth avenues and driving operational efficiency to expand the network’s reach while keeping pace with evolving consumer needs.Known for his thoughtful and forward-looking approach, Piyush believes in balancing long-term vision with practical execution. He is a strong proponent of adapting to change, encouraging teams to think differently, and taking considered risks to scale the distribution business. Piyush currently oversees one of the largest media distribution networks in the country, working across a wide partner ecosystem to strengthen JioStar’s position as a leader in linear television.

Over the years, he has worked closely with partners to identify emerging opportunities, including scaling newer platforms like Linear TV Streaming, IPTV and value-added services, rooted in a deep understanding of both market dynamics and audience behavior. Before taking on his current role at JioStar, Piyush served as Chief Operating Officer at IndiaCast Media, a Viacom18 venture, where he led distribution and business development. Prior to that, he was Executive Vice President & National Head of Affiliate Sales at Star TV Network. Previously, he spent eight years at Network18, heading Network Development and Distribution. During this time, he contributed to the launch and growth of channels such as NDTV Profit, CNBC Awaaz, History TV18, and CNN-IBN, helping establish strong foundations in competitive markets.