Johan leads the consumer business group and is responsible for product development, marketing, TV operations, Customer Lifecycle Management and sales. He manages product-focused teams across the Mobile (including StarHub’s digital brand, giga!), Entertainment and Broadband segments, delivering innovative products and services for consumers and SMEs. Johan also drives the consumer business group’s strategy, including building of new digital products and services, and the transformation of business delivery within an agile set-up. He also charts StarHub’s brand evolution.

Prior to joining StarHub, Johan’s 22 years of experience in the telecommunications industry has brought him across Europe, Asia and the Middle East. Most recently, he was the Chief Commercial Officer of Ooredoo Oman, where he was responsible for marketing, sales and customer experience for mobile, fixed-line and new businesses. Before that, he held senior positions in Deutsche Telekom (T-Mobile), Axis (STC) and Singtel.