India has shown macroeconomic resilience as it emerges from the peaks and troughs of a devastating pandemic. The government’s supply-side push through reforms and easing of regulations have helped bolster the economy’s productive capacity. As the pandemic effect wanes, pent-up consumer demand has set India on course for a major economic rebound.
The rapid acceleration in consumer adoption of new digital technologies remains unabated. With a billion connected screens, India’s young consumers have disposable income and the willingness to adopt new digital platforms and services. With this significant opportunity, how are global internet majors, new investors, and emerging local platforms competing to super serve the consumer across connectivity, content, payments, and commerce?
How are policymakers approaching regulation across content, censorship, distribution, data security, and other key issues that could define the growth potential and investment in the digital economy?
Sectoral reforms have reignited global investment interest in India, with FDI reaching a record high of US$82 bil. in FY21. 24 Indian start-ups entered the Unicorn Club in 2021 with first ever health-tech, social commerce, and crypto unicorns. India’s young demographic dividend offers scale while the consumer shift from push to pull has improved unit economics of new age start-ups. What are the sectors and trends that are drawing investor attention? How big is the pot of gold as India’s digital economy goes into hyperdrive?
India’s US$10 bil. pay-TV industry continues to offer scale as broadcasters and operators assume new avatars to serve audiences in emerging connected TV metro markets and an expanding footprint of free-to-air in rural India. How are market incumbents evolving through the shifts in consumption and delivery?
More Indians subscribed to SVOD services through the pandemic than ever while video continues to grow share in the expanding digital advertising pie. Key streamers are doubling down on local content while leveraging sports, movies and aggressive consumer pricing to drive growth. Market majors and leaders shed light on key trends across evolving business models, access, content creation and distribution as well as the impact on industry economics.
The upcoming renewal of marquee IPL cricket rights has the potential to change the video landscape. Will the owners of the new rights cycle be able to justify the economics while expanding the sports ecosystem?
Content has regained prominence as competition and regulations have shifted the equation from distribution push to consumer pull. Technology is fostering new content formats in India’s creator economy. What are the consumer trends and economics for building successful franchises in a market with a strong affinity for local content?
From Netflix’s mobile plan to Jio’s ‘Made in India’ 5G tech stack, solutions built for India are exportable to the world. India is recognized as a testbed for global internet majors, but also home to a talented pool of best-in-class entrepreneurs and technology start-ups building home grown solutions applicable to the world. What are the innovations and solutions in the works in India today that will define global media and tech tomorrow?
The attention economy has expanded the scope of creators to new consumer tech industries. The free flow of capital has accelerated growth for players in E-sports, online gaming, EdTech, streaming music and video. Industry leaders highlight emerging trends and opportunities in these sunrise sectors.
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